Product Review: Sally Girl Baked Eyeshadow in Gold

Sally Girl Mini Baked Eyeshadow in Gold


[photo credit & buying info]

I mentioned in my budget beauty shopping tips post that Sally Beauty can be an absolutely amazing resource for really inexpensive finds, and touched on one of my new favorites, the Sally Girl minis.

The Sally Girl line is an adorable budget beauty find you can pick up under your local red canopy. The line features mini lipsticks, eyeshadows, glosses, nail polishes, blushes and bronzers. As I mentioned in the budget beauty shopping post, most are under $1.00. Each item usually retails for 99 cents, but if there is a sale you could pick up an eyeshadow or gloss for even less than that. How can you ask for a better deal?

Even though the Sally Girl items are small, they are all of a really good quality. I have yet to come across one which I didn’t like or wasn’t a really great quality even though it was small and cheap.

Now, I’m a sucker for any baked cosmetic. Baked eyeshadows and blushes are always incredibly tempting, and when I come up against the temptation of baked shadows coupled with the amazing bargain of 99 cent cosmetics, I’m all in. That’s how I ended up testing out the Sally Girl Mini Baked Eyeshadow. I picked up the gold color because the pigmentation in the baked form was really luminescent and pretty.

In case you aren’t familiar with them, baked eyeshadow is precisely what it sounds like: eyeshadow that is processed and created by being baked when it is made. The color is baked in, usually by the sun, creating a smooth, solid circle of pigment. Baked eyeshadow is generally very dynamic because it can be applied either dry for sheer coverage or wet for bold color, and it’s incredibly easy to work with, so I recommend it even for the least experienced beautynista.


On to the product: this baked eyeshadow is a great texture; it goes on very smoothly and unlike some powders, it doesn’t get all over as you are applying it. Definite plus.

The color is beautiful. It’s an iridescent, starry gold that boasts just the right amount of shimmer. The color, true to baked eyeshadow style, is very pigmented and really catches the light. I have dark brown eyes, and it compliments them very well. Although it would look good on lots of people, I highly recommend it for brown, hazel, or green eyes in this shade.

I also love that this baked shadow is very dynamic.Even though there is not a huge difference between the dry and wet shades, it is still noticeable and best of all, it’s very buildable–one of my favorite aspects. In the picture below, the top swatch is dry shadow, the middle swatch is several layers of dry shadow, and the bottom layer is the same shadow applied wet.


As you can see the shadow applied dry is very light but still very shimmery. This is great for a subtle metallic shade.

However, the second shade demonstrates how this baked shadow is really buildable and there is a great middle ground in between applying dry and applying wet. You can control how pigmented and shimmery the shadow is just by putting on more layers. Usually when I wear it for every day I will apply a few layers so that the color and shimmer are visible, but it doesn’t pack as much of a punch as the wet application.

The wet application is the most pigmented and you can really see the shimmer. Hopefully you can tell by the picture that it’s a very pretty metallic.

For an amazing 99 cents, there’s a lot you can do with this shimmery gold. Applied dry with one layer it would look great with some chocolate brown liner and subtle mascara on eyes and a dusting of bronzer on your face for a shimmery, sunny every day look. Applied wet or layered it contrasts beautifully with winged black gel eyeliner and several layers of black mascara; add a dusting of rose gold shimmer to really kick it up a notch for nighttime or a fun outing.

Sally Girl Mini baked eye shadows are an outstanding example of how inexpensive does not always equal poor quality. This shadow is a great quality, can do a lot and function for several looks, and comes in an abundance of colors ranging from neutrals to brights, and all for less than a dollar.

Next time you’re near Sally’s, stop in and check out this exclusive brand and pick up a couple of these little puppies. 🙂 At this price, you may even be able to afford to sample a few different shades. I promise you will not be sorry.


One response to “Product Review: Sally Girl Baked Eyeshadow in Gold

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